A FASHION obsessed mum has revealed how she spent over £10,000 kitting out her daughter with a glam collection of designer clothes.
At only three years old, Anaiyah Ameen is already living a lavish lifestyle with everything from Dior handbags to Burberry dresses.
Her mum, Laurell, 30, says that she’s had to cut back to be able to spend so much on her toddler but says it is worth it.
A regular in the salon, Laurell has cut back on self-care such as getting her nails or hair extensions, opting for a more natural approach to beauty.
She said: “It’s worth it just to see her looking so cute in her outfits.
“Some people online judge me for spending so much because she’s so young but I think every penny is well spent.”
The mum, from Basildon, Essex, started buying big brands for her baby from just six months old, with her first piece in the collection being a Burberry romper.
Laurell, who works in admin, told how she has been obsessed with buying nice things for herself since she was 17 and has always wished to be able to do the same with her child.
After seeing how cute Anaiyah looked, Laurell couldn’t stop herself from buying even more expensive dresses and accessories for her little girl.
Over the three years, her collection has continued to grow with hundreds of pieces now hung up in her wardrobe.
Laurell told how she typically sticks to her budget of £500 but if something catches her eye she can’t resist, with her toddler’s most expensive pair of shoes being a pair of Dior trainers that cost £640.
Last month, she spent just over £3,000 on new outfits for Anaiyah in the lead-up to her fourth birthday this month.
The toddler wears all the big brands including Gucci t-shirts, Burberry dresses and hair bands, and Louis Vuitton handbags.
Laurell often resells her daughter’s clothes once she has grown out of them to get more money to freshen up her wardrobe.
She said: “I will sell her clothes and I will always get at least 70 per cent of my money back because people are after the designer brands because there's a big market for them for children."
Some people online judge me for spending so much because she’s so young but I think every penny is well spent
Laurell Ameen
Laurell's not the only mum with a passion for fashion and revealed she's constantly bombarded by followers trying to flog Anaiyah's designer pieces.
“People love her on Instagram for her fashion. I get messages asking me when I even sell clothes and stuff.
“So I do get some of my money back. Whereas if I was to buy high street, in one wash it’s ruined or one stain, the stain won't come out.
"It's bad quality, and then you tend to buy more so I prefer spending what I do."
While Laurell used to treat herself, she says buying designer bits is now a thing of the past.
She said: “I used to save up to get nice, expensive bags, and I used to spend on hair and nails and all that, but now I just want to put it into her
“It just makes me feel happy when I look at her in a nice outfit and when people stop us outside and it's just something that makes me happy."
Having crafted the perfect luxury wardrobe for Anaiyah, Laurell admits there are a few stand-out items that would put any fashion-focused influencer to shame.
“Her Dior shoes are definitely my favourite, she could literally wear jeans and a plain top and they would make such a statement.
“It’s going to be so exciting when she gets older, I can’t wait to take her shopping and I just hope she loves it just as much as I do."
