How Kylie Jenner’s daughter Stormi, 4, set to make £240m – plus more celeb tots cashing in with £12k bags & dummies
Kylie Jenner and Travis Scott's daughter Stormi, 4, is set to amass a colossal £240m fortune by the time she is just 18.
But she is not the only child of celebrity parents who could cash in and make serious money before they're even an adult.
STORMI WEBSTER
PARENTS: Kylie Jenner, Travis Scott, £735m
STORMI WORTH AT 18: £240m
STORMI’S mum was named the youngest self-made billionaire in 2019. And though Kylie’s net worth has dipped since then, her four-year-old daughter’s future is bright.
Kylie, 24, said: “She’s launching a little secret brand soon that we’ve been working on for a while.”
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The youngster owns diamond rings, a £12,000 Hermes backpack which she wears to school, a Chanel bag worth £8,000 and accessories by Prada, Louis Vuitton and Gucci.
Stormi, whose dad is rapper Travis, 30, has an A-list ride in the form of her toddler-sized Mercedes G-class costing £100,000.
Emma reckons Stormi has huge earning potential.
She says: “Kylie earns more than Kim Kardashian per social media post, so Stormi has almost unlimited earning power. Launching a brand at four will set her up for life.
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“Kylie is a make-up guru, so perhaps the brand would be make-up for children. Kids want to copy their mums.”
NORTH WEST
PARENTS: Kim K, Kanye West, est worth £1.7bn
NORTH WORTH AT 18: £200m
NORTH WEST is eight and gave her first interview aged four alongside her reality TV star mum, 41.
The eldest of four, North also followed in her 44-year-old rapper dad’s footsteps by making waves in the fashion industry.
In 2018 she made her runway debut for LOL Surprise! kids’ fashion show and already has almost six million followers on TikTok.
Her wardrobe included a mini black-and-pink Fendi bag worth £1,150, a Christian Dior saddle bag at £2,400 and a £712 blue Jacquemus Le Chiquito bag.
Emma Bunning, director of On The Box PR, believes North could earn a vast £200million by the time she is 18.
She says: “We’ll see her go from child modelling to catwalks as a teenager.
“She’ll only work for top-tier brands paying her hundreds of thousands.
“North will have her own brand of handbags, no doubt, and has the potential to earn a couple of million a month just from social media posts.”
BLUE IVY CARTER
PARENTS: Beyonce, Jay-Z, £700m
BLUE WORTH AT 18: £40m
NOW ten, the music superstars’ daughter has recorded with both parents — on Blue’s Freestyle, a 2017 track of Jay’s, and 2019’s Brown Skin Girl alongside Bey for Disney soundtrack The Lion King: The Gift. She also narrated the audio book Hair Love in 2020.
Any time Blue Ivy’s songs are streamed or used commercially, she collects a percentage.
According to reports, when she was a tot, her parents splashed out on a £15,000 fantasy carriage crib and a pair of jewel-encrusted dummies worth £13,000 each.
But their biggest splurge on the baby was a golden rocking horse by Japanese jeweller Ginza Tanaka at £460,000.
Emma predicts Blue Ivy will thrive on the entertainment circuit and could make £40million by the time she is 18.
She says: “If Blue Ivy starts to do music, that’s serious cash. I could see her going into the movies.
“She’d have more respect from her peers than the likes of the Kardashian girls.
“Blue will likely grow up with a genuine talent like her parents.”
ZACHARY & ELIJAH FURNISH-JOHN
PARENTS: Elton John, David Furnish, £550m
KIDS’ WORTH AT 18: £12.5m and £5m
SIR ELTON and David’s boys have a giant playroom equipped with musical instruments — and its very own stage.
Superstar singer Elton said: “They are spoiled in the way they live and how they’re living, but not when it comes to the rules they have to live by.
“They’ve got to learn the value of doing something and earning for themselves.”
But the kids do not go without as they often match their parents, wearing £225 Versace robes and slick, tailored suits.
Zachary, 11, plays for the academy football team at Watford, where Elton, 75, used to be chairman.
Emma believes he could make £12.5million by the time he is 18 if he makes it in professional football, while Elijah, nine, could make £5million if he pursues music.
She says: “If Zachary moves forward with football, he could earn £60,000 a week by the time he is 16, £3.1million a year.
“Elijah could go down the route of being an influencer or follow in Elton’s footsteps and build on his love of musical instruments by launching a music career.”
HARPER BECKHAM
PARENTS: David, Posh, £400m
HARPER WORTH AT 18: £10m
LIKE her 48-year-old designer mum, Harper’s wealth lies in her wardrobe.
Aged just ten, her style profile is already rather Posh.
She has pieces from Victoria’s collections including a £1,390 purple maxi dress, a Seventies-style printed frock with a £1,583 price tag and a floral maxi dress at £438.
Emma predicts that Harper could earn £10million by the age of 18.
She says: “David earns about £300,000 a post on Instagram and Victoria more, at around £500,000 per post. Harper has the potential to do the same on a smaller scale.
“She’s more likely to get around £10,000 per post if she wants to go down a social influencer route as a teenager.
“She’ll probably end up doing fashion editorial modelling.
“The pay will be in the thousands, not the millions, but she still has time to amass a good fortune.”
SOPHIA ECCLESTONE RUTLAND
PARENTS: Tamara, Jay, £300m
SOPHIA WORTH AT 18: £4.25m
HER family zoomed to a huge fortune thanks to motor racing.
Sophia has expensive tastes like her F1 heiress mum Tamara Ecclestone, 37, and her dad, businessman Jay Rutland, 41.
The eight-year-old lives in a £70million pad by Kensington Palace in West London with 50 staff.
From a £4,000 Tom Ford leather jacket to a £188 pair of Moschino biker boots, Sophia has it all when it comes to fashion, too.
Away from home, Sophia — granddaughter of former F1 supremo Bernie — has been spotted holidaying in the Swiss Alps and yachting in Croatia.
Emma believes getting involved in the family business could be lucrative for Sophia, to the tune of £4million.
She says: “Sophia could follow in her grandfather’s footsteps and go down the F1 route. If she does, she could become a multi-millionaire in her own right.
“She’s not going to be short of money. She could make it from high-end brand deals or even live off her family riches.”
ALEXIS OLYMPIA OHANIAN Jr
PARENTS: Serena Williams, Alexis Ohanian, £214m
ALEXIS WORTH AT 18: £28m
WITH a superstar tennis ace for a mum, Alexis Jr, known as Olympia, is destined for big things.
The pair have starred in a fashion campaign called Footsteps To Follow for shoe brand Stuart Weitzman.
Serena, 40, said: “She loves fashion, she loves wearing dresses and that’s what she wants to do.”
The four-year-old’s wardrobe includes Gucci and Balmain and she could hit the tennis courts judging by posts on Instagram.
Emma believes she could make £28million.
She says: “We could have a tennis superstar on our hands.
“Her Instagram page has more than 600,000 followers and if Olympia has the work ethic of her mother, she will be a success.
“Sponsorship deals could be worth millions and she’ll have her own earning potential from social media.”
TRUE THOMPSON
PARENTS: Khloe K, Tristan Thompson, £60m
TRUE WORTH AT 18: £150m
ADORABLE True has been set up for life by her parents.
Reality TV star Khloe Kardashian, 37, and NBA basketball player Tristan, 31, are said to have started a trust fund for the youngster.
The four-year-old, who lives it up in Khloe’s £28million LA mansion, is regularly spotted wearing a £1,200 Louis Vuitton cross-body bag and clothes by Burberry and Gucci.
If she makes the most of social media, her wealth could eclipse that of her parents.
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Emma says: “Khloe earns around £350,000 per post on socials. True is a little fashionista and can do really well on social media in the coming years.
“She’ll have major earning power as a teen, though not as great as cousins North and Stormi.”