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PURPLE POWER

Olaplex is launching Purple Shampoo for blondes and greys – and results are THREE times brighter

OLAPLEX has launched a new purple shampoo for blondes and greys and the results are magical.

Olaplex Nº.4P Blonde Enhancer Toning Shampoo has hit the shelves, and we are running to get our hands on some.

Olaplex's new purple shampoo is a game-changer
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Olaplex's new purple shampoo is a game-changerCredit: Olaplex

The idea of a purple shampoo is nothing new, but Olaplex's recently released version is game-changing.

  • Olaplex Nº.4P Blonde Enhancer Toning Shampoo, £26 -

Olaplex's first foray into colour, helps to repair, cleanse and tone with patented OLAPLEX technology for all blondes, lightened, and grey hair.

It's priced at £26, and will be available from , you can join the waitlist to be the first to get your hands on it at here.

It's also available, and they'll give you 10% off when you buy two of any of the Olaplex range.

Olaplex No 4P uses patented Olaplex technology to repair hair from the insude out, but their purple shampoo also neutralises brassy tones like never before.

With a highly concentrated pigment it brightens blonde with customizable toning levels ideal for medium to light blonde tones.

It's been a huge hit with reviewers, as the high amount of pigment meant users found their hair 3 times brighter using Olaplex 4P.

Olaplex recommend using for one minute at the start and working up, as the longer you treat the brighter the toning will be - however, it's still gentle enough for frequent use.

Sounds good right? You can put your name on the

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