From Joe Wicks to Lucy Mecklenburgh – the fitness gurus getting rich as we exercise

MANY of us have pledged to get exercising in 2021 – and there are a growing number of fitness gurus getting rich on the back of our resolutions.

Celebrity trainer Joe Wicks raked in £9million in one week with the launch of his new app.

Joe, a.k.a. The Body Coach, has 3.9million Instagram followers and is worth around £10million.

He became a huge name with his lessons during the first lockdown.

But he is not the most minted fitness guru – that is Aussie Kayla Itsines, with 12.7million Insta fans and a worth of around £355million. And they are far from the only ones making a killing, many from high-intensity interval training (HIIT).

We look at some big earners, how many Insta followers they have and how they rank in the loadsamoney stakes . . . 

1 - Kayla Itsines

Australian 29-year-old is one of the original Instagram stars famous for quick home workouts which require no equipment.

More than six million people follow her fitness and healthy eating program Bikini Body guide and fitness app Sweat – and double that follow her every move on Instagram.

Worth: £355million

Followers: 12.7million

2 - Joe Wicks

The all-action Body Coach is most famous for his fast fat-burning HIIT workouts and his Lean in 15 series of books with 15-minute meals and workouts.

Like Kayla, the 34-year-old’s exercises require no equipment or expensive gym membership, you can just get it on at home.

Worth: £10million

Followers: 3.9million

3 - Mark Wright

The TV host, and former Towie star launched #TrainWright in lockdown, sharing free fitness videos to Instagram.

Due to the 33-year-old’s success with his bodyweight exercises and HIIT workouts, he is now working on a Train Wright app with different programs including 4 Week Fat Burn, The Next Level and Shred In 6.

Worth: £9.1million

Followers: 1.7million

4 - Mr Moti-Vator

The Nineties icon, real name Derrick Evans, who was famed for his colourful Spandex and feelgood workouts on breakfast TV, was always guaranteed to make you both sweat and smile.

Now the fitness favourite is blasting back, high-energy as ever, with his Daily Dozen 12-minute workouts on YouTube.

Worth: £8.7million

Followers: 10.6k

5 - Tracy Anderson

American is best known for her crazy, high-energy dance workouts, called the Tracy Anderson Method. She made headlines in 2006 after Gwyneth Paltrow lost a load of weight with her plan.

The 45-year-old is behind a string of Hollywood’s hottest bods, including A-listers Madonna, Kim Kardashian and Cameron Diaz.

Worth: £5.8million

Followers: 627k

6 - Sommer Ray

This action woman can earn up to £20,000 for just a single Instagram post and became famous for her bootylicious butt.

The 24-year-old American beauty shares her unconventional bum-building workouts on Instagram and has amassed a huge and dedicated fanbase.

Worth: £5.8million

Followers: 25.7m

7 - Jen Selter

The 27-year-old American influencer transformed her hobby into a multimillion-pound career.

The #jenselterchallenge is packed with hardcore HIIT workouts guaranteed to make you sweat up a storm. A bit like growing a plant, she also advises her fans to “talk” to their muscles to help them grow.

Worth: £4.4million

Followers: 12.7million

8 - Alice Liveing

The 27-year-old became a global health and fitness sensation on Instagram with her healthy lifestyle plan.

Her best-selling book Clean Eating Alice: The Body Bible is bursting with more than 80 healthy-eating recipes as well as quick and simple HIIT workouts perfect for beginners trying to get into shape.

Worth: £3.5million

Followers: 685k

9 - Davina McCall

The 53-year-old telly presenter has inspired thousands of women to tone up with her Own Your Goals fitness regime.

Davina’s plan includes a huge variety of fitness classes including HIIT workouts, boxing, dance and yoga, as well as nutritional advice and tasty recipes to help you refuel.

Worth: £2.9million

Followers: 1.2million

10 - Michelle Lewin

Her monthly fitness plans and apps have hundreds of thousands of subscribers, and she also sells fitness products and calendars.

The 34-year-old is originally from Venezuela, in South America, but is internationally famous and travels all over the world teaching her body- sculpting fitness plan.

Worth: £2.9million

Followers: 13.8million

11 - Lucy Mecklenburgh

Former Towie star was one of first reality TV girls to become a fitness queen.

Her Results With Lucy plan was such a hit it is now available as an app, helping users to collate videos and meal plans and track their fitness. The 29-year-old’s home exercises include HIIT, pregnancy and new mum workouts.

Worth: £2.1million

Followers: 1.7million

12 - Binky Felstead

After having daughter India three years ago, the 30-year-old former Made In Chelsea star became a fitness inspiration to mums juggling work, parenting and fitness.

Her app #mamabeingfit has pre-natal and new mum workouts. No equipment needed and can be done at home as “bubba naps”. Tasty recipes too.

Worth: £1.4million

Followers: 1.4million

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