Best bookmaker loyalty offers: Best VIP offers for June 2024
VIP loyalty programs are one of the ways in which online bookmakers reward players.
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Some of the leading brands in the UK that we work with offer free bets, cashback and other promotions to those who regularly deposit and place bets.
On this page, I''ll explain how loyalty programs work in general, while also discussing some of my favourite bookies in this area.
A closer look at my favourite bookmakers with loyalty programs from our partners
Here's a quick overview of bookies that in my opinion go that extra step for their loyal customers.
1. bet365
I like that there's a variety of options for sports betting customers at bet365. A host of ongoing promotions include best odds guaranteed, early payouts, bet boosts, price promises, and acca insurance.
Poker players at bet365 will join a VIP program simply known as the “Loyalty Club”. Here, you can earn points, which can then be transferred into bonus funds.
2. William Hill
Beyond any doubt, William Hill is one of the leading bookies in the UK and, unsurprisingly also offers a host of bonuses and rewards. I found that only the William Hill Casino actually features a specific loyalty program, where points are offered for each deposit.
Meanwhile, for sports betting I was offered free bets, price boosts and exclusive promos through the “Scratch of the Day” feature sportsbook feature.
3. Spreadex
Spreadex is one of my favourite bookmakers in the UK. They offer both fixed odds and spread betting along with plenty of offers for their loyal users. You'll be able to grab free bets, referral bonuses, spread-free bets, boost your, accas, and enjoy plenty of horse racing promotions.
4. BetVictor
The BetVictor Loyalty Club makes it possible to earn regular free bets. I was able to get 5x sports bets, each worth at least £5 by simply opting in when I was offered the promotion. There were minimum odds of 1/2 that had to be met, with qualifying bets having to be placed before Sunday at 23:59.
There's a selection of free bets you might be eligible for if you are a regular at BetVictor. I found plenty of other promotions that also help to keep existing customers satisfied at BetVictor.
5. kwiff
Thanks to the kwiff Loyalty Club, players can earn up to £20 in surprise bets or cash. To qualify, I simply had to place multiples with at least 3 selections. Opt-in was required, with minimum odds of 1/2 having to be met with pre-match or in-play wagers.
One of the offers that was available during my review was a free £5 bet. For this offer I had to bet at least £50 during the week. As you might expect, there were additional free bets, the more you wagered.
6. 10bet
The Ten Club is the loyalty program at 10bet. Now here is a loyalty program I can get behind as it includes faster withdrawals, private WhatsApp support, a personal account manager and more.
On top of this, regular free bets are offered through ongoing sportsbook promotions. These offers vary depending on the event, as 10bet are always keeping up with with latest sports competitions and like to keep things interesting.
7. Betway
While not having a dedicated VIP program, Betway is home to a variety of ongoing promotions, which act as a form of reward for existing customers.
The Betway Free Bet Club is the standout offering, while price boosts and other deals are also in place. Betway also often have promotions that go beyond just giving you free bets. Some of those that I saw them offering to readers of The Sun included a signed Arsenal kit, exclusive tickets for Premier League games, and even VIP match day experiences that besides watching the game included, meeting the team
8. BetUK
At BetUK, when I placed a bet of £10 or more, I was able to earn three £10 free bets. All I had to do is visit the “My Offers” page in order to claim your reward, with had minimum odds of 4/5 having to be met. Depending on when you join BetUK and what promos are active, you might find profit boosts, an acca club, and other promotions that also help to keep existing players satisfied at BetUK.
What do bookies offer loyal customers?
A number of rewards are available to those placing sports bets online today, from weekly VIP events to best odds guaranteed offers. The following are the most common bonuses and other rewards I found, with my explanations covering how you can qualify and the terms and conditions to look out for:
Free bets
Free bets are my favourite and the most popular reward offered by bookies through VIP clubs and loyalty programs. They make it possible to wager on sporting events without risking your own money. Keep in mind that the amount of the free bet varies. It's likely to be relatively small, at around £5 or £10. The stake itself will be returned to the bookie, with any winnings made available to withdraw immediately.
Promotions
A host of additional promotions are on offer through VIP programs. Price boosts and early payouts are examples, with the exact terms and conditions and qualifying requirements varying. Such offers may be advertised on the “Promotions” pages of betting sites.
Trips/events
Fancy winning tickets to the FA Cup Final or the Ryder Cup? I know I do. Selected bookies offer tickets to sporting events through their loyalty programs. While only a select few punters will win, it is always exciting to have the opportunity. If you are a fan of cricket, plenty of betting sites cover the sport.
Cashback
You may even be able to earn a proportion of your losses back. Cashback offers are increasingly common. You can potentially earn anywhere from 5% to 30% cashback.
Meanwhile, moneyback promos specific to particular events are also found. For example, get your stake back if England lose but Harry Kane scores inside 90 minutes.
Acca insurance
For those who enjoy placing multiple bets like I do, acca insurance is likely to come in handy. Here, you will earn your stake back in the event of just one selection letting you down. In most cases, all sports markets are eligible.
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What makes a good loyalty program?
When considering which is the best bookmaker loyalty program, a number of factors must be considered. Below are the standout points that in my experience separate a good loyalty program from the rest:
Generosity of rewards
The rewards offered by bookies should appeal to punters and make it worth their while to deposit money and place bets. So, if you earn a £5 free bet for every £500 deposited, the VIP program is not likely to appeal that much. However, if free bets, cashback offers and prize draws are found, it will make signing up far more attractive.
Regular offers
As well as generosity, it is important that loyalty programs deliver regular rewards. While I do not expect to receive daily rewards, the best VIP clubs should offer bonuses, free bets and more on a weekly basis.
Unique promotions
Free bets, acca insurance and cashback offers are common with bookies in the UK today. However, loyalty programs that offer unique rewards are likely to stand out. These include tickets to sporting events, holidays and restaurant/cinema vouchers.
Top bookies loyalty programs compared
As I've already mentioned, each loyalty program is slightly different. This includes the rewards on offer, as well as the specific terms and conditions.
At bet365, existing customers can take advantage of a host of ongoing promotions. These include early payouts and acca boosts.
How to join a bookies loyalty program
In the majority of cases, you' wi'll automatically be added to a bookie’s loyalty program once the registration process is complete. So, as soon as you login for the first time, you are in a position to claim rewards.
However, some VIP betting sites may operate on an invite-only basis, so be on the lookout for that. Alternatively, a bookie may monitor your activity and add you to its loyalty program once they notice that you have deposited a certain amount of money.
This also helps to promote responsible gambling, ensuring that punters are not encouraged to bet more than they would normally do, simply in order to join a VIP club.
If you are unsure of exactly how to join or have not been added automatically, be sure to get in touch with the customer service team of your chosen bookie.
What is the difference between a VIP scheme and loyalty program?
Generally speaking, there is no real difference. Some bookie’s will prefer to call their reward scheme a loyalty program. VIP programs/clubs are more commonly associated with online casinos.
However, both describe promotions that are offered to players who consistently deposit and place bets. Some bookies may use a different name in an attempt to stand out even more.
My tips for getting the most out of a VIP loyalty program at your bookie
Just because you are a member of a loyalty program does not mean that you are guaranteed to make a profit. However, the following tips will make sure that you make the most out of such schemes:
- Make sure that you know how to join a loyalty program. It may be that you have to get in touch with the bookie’s customer service team or opt-in at the time of signing up. Operators with good betting apps will also let you access your VIP section through mobile.
- Do not alter your betting strategy in an attempt to receive VIP bonuses. Remember to stick to your budget and only bet what you can afford to lose.
- Be sure to read the small print surrounding loyalty programs. Rewards may come with terms and conditions, including wagering requirements, maximum winnings and eligible markets.
- Of course, there is nothing stopping you taking advantage of multiple loyalty programs. Doing so will mean that you earn rewards more regularly. Just be sure that you're choosing safe betting sites and gambling responsibly.
- If VIP points are awarded, be sure to keep a close eye on your total. You will be able to use points to buy bonuses and other rewards.
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What is the best bookmaker loyalty program?
It is difficult to select just one bookmaker when it comes to where the best loyalty program is found. The best VIP schemes offer regular and generous rewards, which are in keeping with the activity of punters.
It is for such reasons that I recommend the likes of bet365, William Hill, Spreadex, and BetVictor in particular.
What other offers can existing players get at bookies?
Away from VIP rewards, a hatful of ongoing promotions help to keep existing players satisfied with online bookies. These include free bets, acca insurance, cashback offers and price boosts. Meanwhile, the following are other promotions available to existing customers on our top ranked betting sites:
- Best odds guaranteed
- Enhanced winnings
- Early payout
- Non runner no bet
- Price promise
Which bookies offer VIP schemes?
While the vast majority of bookies in the UK offer ongoing promotions, VIP schemes are not quite as common. However, good operators will have betting offers for existing customers and many of the leading brands in the UK feature a loyalty program or a VIP club.
The likes of bet365, William Hill and Spreadex are among the well-known bookies offering VIP bonuses and rewards today.
How do I get invited to a bookie’s VIP scheme?
How you get invited to a bookie’s VIP scheme varies. As I've already mentioned, you may be entered automatically into a loyalty program. However, some require an initial spend. You may also need to get in touch with the bookie’s support team to receive an invitation.
Remember to gamble responsibly
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- Establishes time and monetary limits before playing
- Only gambles with money they can afford to lose
- Never chase their losses
- Doesn’t gamble if they’re upset, angry, or depressed
- Gamcare –
- Gamble Aware –
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